Date Time
ATA and University of Newcastle to lead road safety research
The Australian Trucking Association (ATA) and the University of Newcastle, Australia, have signed a research partnership that could save lives throughout the world.
To be led by the University of Newcastle School of Psychology, the research will take a deep dive into the effectiveness of the ATA’s SafeT360 education initiative and shine a light on how best to communicate safety messages to young road users.
ATA Safety, Health and Wellbeing Director Melissa Weller said there was a worldwide lack of good quality research into road safety communication and behavioural change projects.