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Travel, Tourism & Hospitality Reed Exhibitions names new Brand Director

February 2021 484 Reed Exhibitions has announced that Kerry Prince has been appointed as the new brand director of UK-based Reed Exhibitions.     The newly formed brand team is the consolidation of the company’s B2B and Reed Travel Exhibitions divisions and will be responsible for the curation of the portfolio of well-established event brands, including Arabian Travel Market (ATM).   Prince said: “I am looking forward to leading this new team.  B2B and the travel and events industries have faced enormous challenges since the start of the pandemic but we are looking forward to planning for a post-COVID recovery period.   “This year, our priority is to deliver physical events that are as Covid safe and secure as possible and also offer ‘exhibitor not present’ and or remote access options for our audience who cannot join us in-person.

Reed Exhibitions Appoints Kerry Prince

Reed Exhibitions Appoints Kerry Prince Kerry Prince, has been appointed as the new brand director of UK-based Reed Exhibitions. The newly formed brand team is the consolidation of the company’s B2B and Reed Travel Exhibitions divisions and will be responsible for the curation of the portfolio of well-established event brands, including Arabian Travel Market (ATM). Prince said: “I am looking forward to leading this new team.  B2B and the travel and events industries have faced enormous challenges since the start of the pandemic but we are looking forward to planning for a post-COVID recovery period. “This year, our priority is to deliver physical events that are as COVID safe and secure as possible and also offer ‘exhibitor not present’ and or remote access options for our audience who cannot join us in-person.

Brand director in Reed Exhibitions restructure

Prince appointed brand director with Reed Exhibitions

2 February 2021 Reed Exhibitions has announced that Kerry Prince has been appointed as the new brand director of the UK-based company. The newly formed brand team is the consolidation of the company’s business-to-business and Reed Travel Exhibitions divisions and will be responsible for the curation of the portfolio of well-established event brands, including Arabian Travel Market and World Travel Market. Prince said: “I am looking forward to leading this new team.  “Business-to-business and the travel and events industries have faced enormous challenges since the start of the pandemic, but we are looking forward to planning for a post-Covid-19 recovery period.

KLM expands in Riyadh with new route to Amsterdam

RIYADH: Riyadh Airports Company (RAC) is celebrating the launch of a new route between the Dutch capital Amsterdam and the Saudi capital Riyadh, which will be operated by Royal Dutch Airlines (KLM). The route is KLM’s first operation through King Khalid International Airport (KKIA) Riyadh, and there will be two flights weekly between the two cities. Netherlands Ambassador Janet Alberda said in a press statement: “Riyadh has a strategic location ripe with economic and tourism opportunities and capabilities. The launch of this new route will open new avenues to elevate tourism between Saudi Arabia, the Netherlands and Europe, benefit passengers traveling along this route, as well as offer companies and mainstay industries in the Netherlands an opportunity to witness and invest in the ongoing transformation of Saudi Arabia.”

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