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Pro Lab appointed Prolights distributor for UAE
Friday, 4 June 2021
The appointment comes after the increased demand for the manufacturer s products in the region
UAE - Pro Lab has been appointed exclusive distributor for Prolights in the GCC region and Egypt, as of June 2021. The appointment comes after the increased demand for the manufacturer s products, and strategy alignment between the two companies who are eager to supply high-quality equipment with the best technical expertise and product support. “We are thrilled to start promoting Prolights products and be able to show them to our customers as the world of entertainment opens back up,” said Rami Haber, managing director at Pro Lab. “We have been following Prolights continuing success not only in entertainment but also in the broadcast and theatre markets, and we couldn t be more excited to be part of that journey.”
Alcons delivers audio at Stockholm Cirkus
Friday, 4 June 2021
The Cirkus theatre complex
Sweden - Situated in Stockholm’s Royal Djurgården district, the Cirkus theatre complex recently opened a new restaurant, where an Alcons system has been installed. Cirkus first opened in 1892 to house many of Sweden’s prominent circus companies. It has evolved and expanded over the decades to host many different forms of entertainment, including theatre, musicals, dance, concerts, corporate events and television productions. Today it is owned by Pop House Sweden - a company whose principal owners are Abba’s Björn Ulvaeus and investment banker Conni Jonsson.
Altman appoints two sales representatives
Friday, 4 June 2021
Jake Rhodes and Jon Hyrkas
USA - Altman Lighting has hired two new sales representatives. Jon Hyrkas will serve as the new Western regional sales manager, and Jake Rhodes will serve as product sales specialist. As the Western regional sales manager, Hyrkas will be representing sales in Alaska, Hawaii, Washington, Oregon, California, Nevada, Idaho, Utah, Montana, Wyoming, Colorado, New Mexico, Arizona, Texas, Oklahoma, British Columbia, Alberta, Saskatchewan, and Manitoba. “I’ve been working in theatre and entertainment for 15 years. I’m really excited to connect people with some of the new exciting products we are launching,” says Hyrkas.
Yamaha debuts AFC immersive technology
Friday, 4 June 2021
Europe - Attracting a high number of attendees in April, Yamaha’s online
New Technology Showcase revealed the company’s latest professional audio technologies. A key announcement was the launch of AFC Enhance and AFC Image, immersive audio technologies which ‘radically enhance live performances, interactive installations, projection mapping and other experiential events’. The launch event is now available to view on YouTube, where the details of these developments are showcased. Hosted on Facebook Live, the New Technology Showcase was presented by a global team of Yamaha’s professional audio specialists, including key members from the company’s Japan headquarters, US and EU research and development teams, immersive audio specialists and loudspeaker manufacturer Nexo.