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B&A Research Shows Consumer Confidence Improves as Vaccine Roll-out Continues
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Consumer Confidence Remains Weak According to B&A Survey
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B&A Research Shows Consumer Confidence Dented by January Covid-19 Statistics
February 12, 2021 Covid-19 infection rates and health related restrictions increased, according to the latest B&A Consumer Confidence Barometer.
This latest wave of the B&A Consumer Confidence Barometer was conducted from 14th – 21st January 2021. Currently consumer confidence is at –52, reversing the improvement experienced during November, when it was at -46.
The decline in consumer confidence is also reflected by a decline in consumer attitudes towards spending.
These declines are hardly surprising however due to the increasing virus incidence and tightening of Covid-19 health related restrictions, which occurred during the fieldwork period.
UK Consumer Confidence Rises in December Amid Covid-19 Vaccine Deployment
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Consumer confidence in the U.K. increased in December as prospects for the economic situation in the near future soared amid the start of the Covid-19 vaccination program in the country.
The Consumer Confidence Barometer, compiled by German market-research company GfK, rose to minus 26 in December compared with the minus 33 reading registered the prior month.
The indicator came in at a higher level than predicted by economists polled by The Wall Street Journal, who had expected a reading of minus 30.
In December, the rise in confidence was driven by a surge in Britons assessment of the general economic situation over the next 12 months, which soared by 15 points. A positive change of such magnitude for that measure hadn t been registered since May 2011, the report said.