The Indian Newspaper Society (INS) asked Google to compensate Indian newspapers for using their content and insisted that the global search giant increase the publisher share of advertising revenue to 85 per cent.
Indian Newspaper Society Asks Google to Pay Newspapers for Using Their Content
INS president demanded that Google should pay for news generated by the newspapers which employ thousands of journalists on the ground for gathering and verifying information.
Representative image. Photo: Reuters/Amit Dave
Tech26/Feb/2021
New Delhi: The Indian Newspaper Society (INS) on Thursday asked Google to compensate Indian newspapers for using their content and insisted that the global search giant increase the publisher share of advertising revenue to 85%.
In a letter to Google, INS president L. Adimoolam said publishers are also facing a very opaque advertising system, as they are unable to get details of Google’s advertising value chain.
Indian Publishers Ask Google To Pay For Using Their Content
The Indian Newspaper Society (INS) on Thursday asked Google to compensate Indian newspapers for using their content. PTI Outlook Web Bureau 2021-02-25T17:57:55+05:30 Indian Publishers Ask Google To Pay For Using Their Content outlookindia.com 2021-02-25T18:02:19+05:30
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After Australia, publishers in India too have started asking social media giants like Google to pay for their conent.
The Indian Newspaper Society (INS) on Thursday asked Google to compensate Indian newspapers for using their content and insisted that the global search giant increase the publisher share of advertising revenue to 85 per cent.