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4. First U$100 billion quarter in company history in Q4 2020 Amazon marked its first U$100 billion quarter in Q4 2020, delivering US$125.56 billion in revenue. This was boosted by holiday season spending and an increase in online spending during the pandemic. Amazon also previously shared in early December that the 2020 holiday season was their biggest yet, with sales such as Prime Day, Cyber Monday and Black Friday contributing to the jump in sales. More specifically, independent businesses (mostly small and medium-sized businesses) selling on Amazon saw worldwide sales grow over 60per cent year-over-year.  However, Amazon’s not the only company to reach that milestone. Apple also crossed the U$100 billion quarter mark during the same period.

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