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Sales, Revenue at Minnesota Breweries Fell Last Year
By Ashley Hanley|2021-04-07T06:36:52-05:00April 7th, 2021|
As with so many other industries, the craft brewery industry in Minnesota took a hit from the pandemic last year. A University of Minnesota Extension report shows the state’s craft breweries recorded an 18 percent drop in sales last year, even though Americans were reportedly drinking more. The report says state-ordered shutdowns of businesses, including taprooms, were the cause for the 18 percent drop and the loss of 595 direct jobs.
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Bent Paddle Brewing Co. taproom in Duluth. Bent Paddle Brewing Co.
Minnesota Craft Breweries’ Sales Dipped 18 Percent in 2020 A report from the University of Minnesota Extension quantifies the pandemic s impact on craft breweries in the state. Bent Paddle Brewing Co. taproom in Duluth. Bent Paddle Brewing Co.
It probably comes as no surprise that American alcohol consumption grew during the pandemic, but that hasn’t necessarily benefitted Minnesota’s brewers.
In 2020, the state’s craft breweries saw an 18 percent year-over-year decline in sales, according to a new report from the University of Minnesota Extension.
University economists say the sales decline doesn’t fully capture the depth of loss last year. Alongside a drop in revenue, many breweries had to make costly operational changes to adjust to the pandemic. They also faced a decline in on-site food sales.
Minnesota breweries drained by pandemic as on-site sales dried up 600 jobs lost, contribution to state economy slips. April 5, 2021 8:10pm Text size Copy shortlink:
DULUTH – On the first Monday that Hoops Brewing had been open in many months, owner Dave Hoops was paying bills and watching the Twins game while taking stock of the past year.
The Canal Park beer hall was one of the first to close and one of the last to reopen and saw taproom sales drop by more than half in 2020, he said. We depend on people coming in here, he said. In order to survive we increased retail, curbside and gave a lot of beer away.