Raising awareness of COVID-19 vaccine efficacy could boost uptake among doubters
Informing people about how well the new COVID-19 vaccines work could boost uptake among doubters substantially, according to new research.
The study, led by the University of Bristol and published in the
British Journal of Health Psychology, shows the importance of raising awareness of vaccine efficacy, especially if it compares very favorably to another well-established vaccine.
The research focused on adults who were unsure about being vaccinated against COVID-19. Those who were given information about the vaccine s efficacy scored 20 per cent higher on a measure of willingness to be vaccinated, compared to those who received no information. This improved receptivity increased by as much as double among survey respondents who were also given information about how COVID-19 vaccines perform in comparison to the annual flu vaccine.
Resaltar efectividad de vacunas Covid-19 podría ser clave para convencer a escépticos
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Highlighting the effectiveness of the COVID-19 vaccines could hold key to converting doubters
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Highlighting effectiveness of COVID-19 vaccines could hold key to converting doubters
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