Facebook and Alphabet Inc’s Google in recent years committed a combined $600 million to support news outlets globally - many of them local or regional enterprises foundering in a digital age.
Critics say the funding does not nearly compensate for the tens of billions of dollars publishers lost as the tech companies gobbled up the digital advertising market.
Facing regulatory and political pressure, Facebook and Alphabet Inc’s Google in recent years committed a combined $600 million to support news outlets globally - many of them local or regio
Google, Facebook pledged millions for local news. Was it enough? - Netscape Money & Business netscape.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from netscape.com Daily Mail and Mail on Sunday newspapers.
Facing regulatory and political pressure, Facebook and Alphabet Inc’s Google in recent years committed a combined $600 million to support news outlets globally - many of them local or regio
Google the crooks, screwer of web publishers has the nerve to take this bullshit position after millions of publisher revenue has been misappropriated...what balls. And the Local Media Consortium Google new partner is getting into bed with the most crooked company
Local Media Consortium and Google News Initiative Announce Publication of Digital Advertising Revenue Playbook for Small and Midsize Publishers
Series of free workshops will supplement content
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NEW YORK, May 28, 2021 /PRNewswire/ -- The Google News Initiative (GNI), in partnership with the Local Media Consortium (LMC), today announced the publication of the
GNI Advertising Revenue Playbook, a comprehensive guide for small and midsize news organizations on how to successfully monetize web content and grow digital advertising revenue. This is one of the pillars of GNI's
Digital Growth Program, which also includes audience development, reader revenue, data and product.
The National Catholic Reporter has been selected as one of 10 news organizations to participate in Google News Initiative's Audience Lab this spring and summer. This intensive three-month project will allow NCR staff to work one-on-one with Google executives, external consultants and other media organizations to create a blueprint for online success.
"Growing audience reach and loyalty are essential to helping news organizations maximize their journalistic impact and build sustainable and thriving businesses," said Ben Monnie, director of global partnerships solutions at Google. "This program … aims to equip participating publishers with the skills, confidence, and user-first mindset to accomplish this."
NCR will work with other small- to mid-sized news organizations to share best practices and key learnings. Our cohort includes: Cold Tea Collective, The Current GA, The Discourse, The Journal Gazette, Retro Report, Le Soleil, The Trace, Univision Sacramento and WBUR.