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The global digital-out-of-home advertising market reached a value of US$ 41.06 Billion in 2020. Digital out-of-home (OOH) advertisement refers to a dynamic communication medium displayed on digital signage. These advertisements are generally installed at airports, railway stations, bus shelters, medical waiting rooms, shopping malls, retail stores, movie theatres, and on major roadways. With the growing internet penetration, advertisers are using virtual screens, projectors, motion graphics and video content for targeting specific demographics. This has led to the expansion of digital and internet-based advertising platforms across the globe. As a result, these ads are increasingly being adopted by manufacturers to promote their products in the market.
Global Metamaterial Market (2021 to 2026) – Use of Metamaterials in Solar Power Systems Presents Opportunities
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Worldwide Menthol Cigarette Industry to 2026 - Players Include Alfred Dunhill, Altria Group and British American Tobacco Among Others
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The global air quality monitoring market reached a value of US$ 4.06 Billion in 2020. An air quality monitor refers to a sensor-based instrument which is used to detect and monitor the levels of pollutants, such as sulfur dioxide, nitrous oxide, carbon monoxide, particulate matter and volatile organic compounds, in both indoor and outdoor environments. On account of escalating levels of harmful emissions from vehicles and industries, a large part of the global population is at high risk of developing breathing disorders like asthma, and diseases such as lung cancer and chronic obstructive pulmonary diseases. The rising awareness among individuals and governing authorities about the adverse effects of air pollution is strengthening the demand for air quality monitors worldwide.