Printing Process: Flexography Call your puppy here, he will like to see this project. JUST packs of snacks, snacks for dogs and cats. Snacks for dogs and cats. They are extremely healthy snacks, without preservatives, 100% natural, it s just protein. Ideal for those pets that can t eat junk but who like a snack and have a merry-go-round. Our campaign was to create a packaging that showed the real protagonist: proteins. The flavors produced were: chicken breast, chicken steak, duck steak, Himalayan cheese, chicken cubes and duck cubes. For Just packaging, we opted to use the Stand-up Pouch style together with a central window on the packaging to facilitate the visualization of canine snacks. Molding was done in aluminum pouch to ensure that the product maintained its crispness, flavor and shelf life for longer, increasing the shelf life of the products. A zipper was also added to facilitate the closing of the packages during the use of the snacks by the owners o
Packaging Contents: Spiced rum
Packaging Substrate / Materials: Glass Havana Club Cuban Spiced is the first Spiced product from Havana Club. This unique expression combines 100% premium Cuban rum with exotic flavours and warming spices to create balanced flavours of sweet vanilla and aromatic spices with hints of ripe guava, toasted coconut and fresh pineapple. The product concept is intended to attract Millennial and Gen-Z consumers to the rum category by allowing them to explore new and accessible flavours without compromising on quality. What s Unique? The vibrant bottle design created by Nude Brand Creation celebrates the tropical side of Cuba, taking inspiration from the rainforest foliage, utilising an abstracted camouflage pattern to create strong standout and cut through a category which is dominated by nautical-inspired designs.
Printing Process: Litho printing Klipsun Vineyards in Red Mountain is one of the most acclaimed grape producers in Washington State and recognized by Wine & Spirits magazine as one of the top 25 vineyards in the world. When Terlato purchased the vineyard in 2017, they wanted to produce a wine sourced exclusively from this storied property one that could stand beside the most celebrated “cult” wines made in our state. If it was going to carry the Klipsun name, every detail had to reflect the uniqueness legendary quality the brand is know for. The target audience was primarily composed of high-end wine collectors. Our strategy for capturing the exclusivity and quality of the product was to apply a careful balance of boldness and restraint to every aspect of the design. The brand story positions this wine as the embodiment of the Klipsun vision, something that could only be made here. The identity is inspired by the setting sun that gives the vineyard its name. The custom
Packaging Contents: e-Fluids Castrol has collaborated with long time branding partner Williams Murray Hamm (WMH), to create the name and identity for a new umbrella brand that will cover its range of e-Fluids for the electric vehicle market. Castrol ON visibly signals the business’s move into electric mobility. The world is accelerating into an electric future. To further advance the adoption of e-vehicles, they will need to go further, charge faster and last longer. With Castrol ON, the business can provide e-vehicle manufacturers with the advanced e-fluids they need to overcome these challenges. The business approached WMH over 18 months ago to create the positioning, name and identity for this advanced range of products which are already used by the Jaguar Racing Formula E Team.
Packaging Substrate / Materials: Plastic The design had to be sustained in one concept, but also visually highlight each product in the line. We achieved this effect with the idea of changing the time of day, using a color palette that is typical of each time of day. In the design we kept to the natural motives. Nature is associated with eco-friendly direction, because the packaging contains a natural product. This perfectly characterizes buckwheat, pearl groats and peas. It was important to show the product itself in its packaging. For this purpose, we used an “viewing window”, through which the customer can see the product inside. This window is made in the form of the sun, which gives dynamism to the whole illustration.