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PMA announces in-person Fresh Summit in New Orleans
Produce Marketing Association (PMA) has announced that Fresh Summit 2021 will take place, in-person, October 28-30, 2021 at the New Orleans Ernest N. Morial Convention Center in New Orleans, LA. PMA will welcome the industry back to the event with a variety of safety protocols and modifications developed with guidance from public health authorities.
“We all had that moment in the last year when we knew that things would never be the same,” said Cathy Burns, PMA CEO. “I shared my belief I have no interest in going back to normal. I am much more interested in using this opportunity to create our ‘new extraordinary.’ I look forward to welcoming the industry back in person to grow a healthier world, which is powerful and essential in these times.”
Are online marketplaces the future trading platform for fresh produce?
Selling via online marketplaces offers many advantages for farmers, buyers and sellers. It overcomes time and space constraints, provides inclusive market access, cuts costs, and shortens the supply chain, which is critical within fresh produce and agriculture.
Online marketplace experts Grant Jacobs, CEO of HelloChoice and Louis de Kock, founder of Nile.ag took a deep dive into this topic during a live broadcasted hosted by the Produce Marketing Association (PMA) in partnership with Beanstalk.Global.
Jacobs says anyone who wants to be successful in the 21st century needs to embrace digitisation. “We see varying supply and demand in the agricultural sector, sellers who are largely isolated, and buyers who find it difficult to access products. Online marketplaces are mechanisms that make it easy and cost-effective for sellers and buyers to trade digitally.”
Digital Editor PMA’s Fresh Summit 2021 will take place in-person Oct. 28-30 at the New Orleans Ernest N. Morial Convention Center.
Produce Marketing Association (PMA) will welcome the industry back to its Fresh Summit 2021 on Oct. 28-30 with an in-person event at the New Orleans Ernest N. Morial Convention Center. Safety protocols and modifications will be developed with guidance from public-health authorities to ensure safe and socially distanced interactions.
“We all had that moment in the last year when we knew that things would never be the same,” said PMA CEO Cathy Burns. “I shared my belief I have no interest in going back to normal. I am much more interested in using this opportunity to create our ‘new extraordinary.’ I look forward to welcoming the industry back in person to grow a healthier world, which is especially powerful and essential in these times.”
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