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International Chardonnay Day
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France s rose vineyards a hit investment among rich & famous, thanks to George Clooney
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From rose & lavender to musk, fragrance expert helps Covid patients learn to smell again
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Last Updated: May 19, 2021, 08:20 AM IST
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To begin the process of helping people learn to smell again, the expert sets up an array of 18 custom-blended fragrances.
NEW YORK: After 13-year-old Sahil Shah lost his sense of smell to COVID-19 in November, his parents looked everywhere for help. We met with neurologists, neurosurgeons, ENT specialists, and all of them said if it was supposed to come back, it would have come back by now, said Sahil s father, Pratik Shah. But six months later, the teenager from Chicago still had no sense of smell or taste.
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Boston Beer Company’s (NYSE: SAM) Truly Hard Seltzer brand is launching a new advertising campaign starring Grammy-winning singer Dua Lipa.
What Happened: The new “No One is Just One Flavor” campaign will debut on the May 22 episode of “Saturday Night Live” featuring the English singer as its musical guest.
The debut advertisement is set to Lipa’s chart-topping “Physical” and shows Lipa in a mix of psychedelic animation and live-action va-va-voom vamping, with quick glimpses of her bilingual prowess and enthusiasm for yoga.
Don Lane, vice president of the Truly brand, framed the new campaign as “a rallying cry to encourage our fans to keep fearlessly exploring the many distinct sides of themselves, because it’s these unique qualities that make life fun, interesting, and joyful.”
C3 Recruits More than 20 Elite Food and Beverage Leaders as it Dominates Evolution of the Industry
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