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Retailers hit back at NGO s claims they are lagging behind on chicken welfare | News

Supermarkets misled customers over chicken cruelty and shut down social media posts

It was organised with the Humane League UK, Open Cages, Animal Equality UK and the RSPCA. The animal-welfare organisations promoted the petition online, and staff and volunteers rang supermarket customer services teams to ask about their chicken welfare, allegedly receiving a range of false responses. Some callers even reported that supermarket staff hung up on them. Out of 12 calls to the Co-op, in eight cases, employees claimed all their chicken was free-range or cruelty-free, or met the Better Chicken Commitment. The Co-op’s website says all its chicken is British and meets Red Tractor standards, but does not claim it is free-range.

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