Now, Biriyani and hotel experience comes to your dining table
Maggi fried with bhurji, caramelised onion and sausages may be Indrajit Ghosh’s go-to meal for a midnight craving, but he appreciates a good biryani.
Share Via Email
| A+A A-
One of the first such services is the Mehfil-e-Behrouz a special dining out substitute for celebrations at home.
Express News Service
Maggi fried with bhurji, caramelised onion and sausages may be Indrajit Ghosh’s go-to meal for a midnight craving, but he appreciates a good biryani. This global head, marketing communication and design, Rebel Foods which handles Behrouz Biryani among others is now planning to take the business a notch higher with experiential services. “Every brand needs to push the envelope to create customer journeys that are unique,” he says. One of the first such services is the Mehfil-e-Behrouz a special dining out substitute for celebrations at home.
Zomato, Swiggy struggle to cope with demand on New Year’s Eve
Restaurants and cloud kitchens said they did brisk business
(MINT PRINT)
Zomato said it hit record gross merchandise value (GMV) on 31 December
Rival Swiggy hit a peak of 5,500 orders per minute on the 31st evening and its base of new users doubled
Share Via
Indians saw off 2020 with relief and mountains of biryani and pizza.
Zomato and Swiggy saw record orders as people chose to ring in the New Year at home because of fears about the pandemic. People mostly chose biryanis and pizzas as they bade goodbye to 2020, according to food-delivery platforms and restaurateurs.
Virtual restaurant major Rebel Foods eyes partnership with Expo 2020 Dubai arabianbusiness.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from arabianbusiness.com Daily Mail and Mail on Sunday newspapers.