Digital sales of apparel spiked 47% and jewelry 63% from pre-pandemic levels last month as consumers shifted buying habits, Mastercard’s Linda Kirkpatrick.
The announcement comes at a time when e-commerce and online shopping are reaching record levels across Africa. According to the Economy 2021 Outlook conducted by the Mastercard Economics Institute, 20 per cent to 30 per cent of the COVID-19-related surge in e-commerce will remain a permanent feature of overall retail spending.
And shopping through mobile is largely how consumers access these opportunities.
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“We are very excited about this partnership with Mastercard, which is another step in realising our ambition to build Africa’s largest fintech platform, accelerating economic and social development through digital innovation to the benefit of citizens across the continent and beyond,” said MTN Group Chief Digital and Fintech Officer Serigne Dioum.
by TINTSWALO BALOYI JOHANNESBURG, (CAJ News) – A STRATEGIC partnership between Mastercard and MTN will enable millions of MTN Mobile Money (MoMo) customers t
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