Coconess s Kaavya Nag on what it takes to run a cottage industry in a city farm
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Kaavya Nag, Founder and Managing Director at Coconess
Coconess started in 2012 on a serene plot of land in Singasandra, Bangalore. That year, Kaavya Nag’s friend had told her about the Philippines fuelling American craze for virgin coconut oil, but what piqued her interest most was how the oil was made from coconut meat rather than dry copra.
More than two decades ago, coconut oil fell out of favour in cooking because of its high levels of saturated fats (which is why coconut oil is slow to oxidise and spoil). Though not the best health alternative, coconut oil had found its market in personal care in India with a staggering 90 per cent penetration led by Marico’s Parachute. When Kaavya first showed interest in starting her own business, friends and family encouraged her to go all out or nothing to make a mark in an INR 8,000 crore industry. Talk of crores began, but she declined. What Ka
ICAR DDG wants India to be self-reliant in cocoa production
January 06, 2021
Stating prices increased around 20% y-o-y basis, he urged scientists to focus on production technologies A top official of the Indian Council of Agricultural Research (ICAR) has urged the scientists to focus on promoting suitable cocoa varieties and production technologies to bring down its import to the country.
Speaking at the 105th Foundation Day celebration of the Kasaragod-based Central Plantation Crops Research Institute (CPCRI), through a virtual platform, AK Singh, Deputy Director General (Horticulture Science) of ICAR, said, India imports a large quantity of cocoa beans and powder to bridge the gap between supply and demand in the domestic market. Referring to the data of International Cocoa Organisation, he said the prices increased around 20 per cent year on year basis.