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A group of organizations across the technology, healthcare, global development and academic sectors are convening on a new initiative that hopes to advance public understanding of how social media and behavioral sciences can be used to improve public health globally.
Called the Alliance for Advancing Health Online, the project’s partners include Bay Area Global Health Alliance, the CDC Foundation, Facebook, the MIT Initiative on the Digital Economy, Merck, Sabin Vaccine Institute, the Vaccine Confidence Project at the London School of Hygiene & Tropical Medicine, the World Bank and the World Health Organization.
“Social media is a powerful, constantly evolving tool that is shaping opinions and behaviors across the globe,” Dr. Heidi Larson, the head of the Vaccine Confidence Project at the London School of Hygiene and Tropical Medicine, said in a statement. “The Alliance will help us build a deeper understanding of the dynamics of h
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