Founder at Infinito
Rate Parity in itself was a flawed and BS concept from the get go, only putting more powers on OTA s and tech vendors making money of selling parity data to hotels. If we look at other industries: buy a TV in shop 1, same TV in shop 2 cheaper. Petrol same thing..even strawberries from the same brand in 2 different shops having a 25% variance in price?
so the question is not, is it obsolete? the question should be: how are we getting out of this mess?
What we forget mostly is that OTA s and Hotels both want the same thing: increase revenues. OTA s do that by competing against other OTA s with the same products (lie supermarkets), hotels do that by competing on value and price (like a variety of strawberry brands on the shelve). It is in no ones interest to sell cheap rates because it will drive down commission cost and revenue for the hotels. OTA s use member rates to undercut other OTA s..Hotels undercut their competition to steal business from them.
McKibbon Hospitality, an award-winning leader in hotel management is pleased to announce the recent appointment of Jihad Lotfi, MBA, CRME as Vice President of Revenue Management.
A strategic revenue management professional with more than a decade of experience, Jihad Lotfi, MBA, CRME, joins McKibbon most recently from Hotel Equities, where he served as Regional Director of Revenue Management, supporting the revenue management and marketing strategies of 30-plus hotels. Prior to his time with Hotel Equities, Lotfi held the position of Vice President of Revenue Generation preceded by a stint as Corporate Director of Revenue Management at The Witness Group. Lotfi also spent eight years working at Wh ite Lodging, where he received numerous awards and accolades including Regional Revenue Manager of the Year in 2013. He holds a Bachelor of Science in Hospitality and Tourism
The Remote Patient Monitoring Services Market To Witness Discrete Growth – KSU ksusentinel.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from ksusentinel.com Daily Mail and Mail on Sunday newspapers.
Managing Principal, ZS
Industry has been talking about moving beyond rooms revenue for decades. Concepts like Total Hotel Revenue Management have been extensively talked about, but not systematically acted upon. The pandemic forced operators to think very differently about the building, moving away from defined space usage, to a more flexible, need-based model. This forced innovation, and its (relative) success in generating revenue in difficult circumstances, will hopefully be the motivation to stop talking and start acting!
However, for this to become a true shift, the barriers that held industry back from achieving the vision pre-pandemic will still need to be addressed. Incentives will need to be realigned away from narrow function based goals like room nights generated, to more broad asset based goals like total profit or total revenue. Metrics will need to be developed that reflect these new goals. Access to more holistic data will be required, so that each de
Yunusa Tanko Abdullahi
While it is likely that the best pursuits in life for many have yet to be discovered, every person can however make his or her own job title. Therefore, the best quest in life, for each person, is the one that they believe in, and for which they would sacrifice every other thing.
For Alhaji Ahmed Idris, the Accountant-General of the Federation (AGF), it appears he knew he could be a better accountant, a career for which he would sacrifice many other things. He pretty much only needed his hands and mind; this certainly being a lifetime mission for results-oriented administrator in pursuit of excellence for his career satisfaction.