California has banned certain applications of ‘dark patterns’ elements of UI design that trick or frustrate users. The updated regulation strengthen’s the state’s landmark California Consumer Privacy Act (CCPA), originally passed in 2018.
16 March 2021, 10:30 am EDT By
Have you experienced a strange encounter such as subscription cancelation that seems to come out from nowhere? You might be facing dark patterns, where users are tricked into something that could benefit them in terms of customer service, but may actually invade their privacy.
California Passes Banning of Dark Patterns
(Photo : Negative Space from Pexels)
In line with the California Consumer Privacy Act (CCPA) of 2018, California has now officially passed the banning of dark patterns so that the users would not encounter any more sales trick, which could get their online data, Gizmodo reported.
It was in 2010 when the proposal started with the help of the American legislative body. However the approval for the said banning was finalized just this week by one of the governing bodies, which specialize in consumer privacy protection in the US.
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