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SANTA FE – Public Service Company of New Mexico poured more than $1 million into advertising from March through June to sell the public on its proposed merger with Avangrid.
Included among four bills to PNM from the Albuquerque marketing firm 3 Advertising is one from early March for $864,290 for ad campaign planning and production, plus broadcast, radio, digital and print ads, the Santa Fe New Mexican reported.
The expenditures – and in-person visits by PNM and Avangrid executives to key influencers – indicate the companies face not just a challenge to gain merger approval from the Public Regulation Commission. They’re also seeking wider public support in a process that could immediately go to the state Supreme Court if the commission rejects the proposal.
Image-building a expensive process in utility merger effort
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Image-building a expensive process in utility merger effort
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Meet “Kelly,” a woman showing signs of mental health issues whose rap sheet includes low-level crimes.
She becomes addicted to drugs and gets arrested for breaking into a home and stealing a car. She subsequently is involved in a drug buy and ends up killing an innocent bystander.
The city will be using this hypothetical case study as it convenes a series of meetings with law enforcement and community partners to address what authorities call a broken criminal justice system.
“I think all of us partners in the criminal justice system are tired and frustrated,” said Chief Administrative Officer Sarita Nair in a meeting with Journal editors and reporters on Thursday. “At the same time, we ve all been tired and frustrated long enough that we re ready to do things a little differently. The thing specifically that I think we re ready to do differently is that them versus us piece of it. By that what I mean is when something goes wrong
New Mexico Attorney General, Albuquerque City Officials Target ORC
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