Greg Mason, Vice President of Marketing for Walt Disney Studios Canada
Today marks the launch of the Star channel on the Disney+ streaming service, with the former adding over 150 TV series and over 500 movies at launch.
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In an interview with
iPhone in Canada on Monday, Greg Mason, Vice President of Marketing for Walt Disney Studios Canada, elaborated further on Star’s launch in Canada.
As for Star’s content, Mason said it offers a “compelling” library for teens and adults. In regards to the channel’s library at launch for Canadians, he was “incredibly proud” of the line up available in Canada on day one, adding the country was “at the forefront” and releases were “not very hampered,” compared to other streaming services in the past that debuted here (without naming names).
Disney Plus makes a play for adult viewers with Star, but don t expect all Hulu hits - Medicine Hat NewsMedicine Hat News
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Disney Plus aims for grown-ups with Star
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