Page 14 - விரைவான சேவை உணவகம் News Today : Breaking News, Live Updates & Top Stories | Vimarsana

I get it. International Women’s Day was happening. Every major brand on the planet sees it as a marketing opportunity, a chance to virtue signal, but I digress. Marketing professionals, competing with all the social media noise, sometimes feel they need to push the envelope, hoping to get noticed.    Well, did Burger King’s (@BurgerKingUK) IWD tweet “Women belong in the kitchen.”, intending to get people to read their subsequent tweets, get noticed!  It was a Whopper of a mistake! (pun intended)   When a tsunami of negative comments, many being toxic and threatening, began appearing, Burger King attempted, in subsequent tweets, to defend itself. “Only 20% of chefs are women,” one read. Another, “We’re on a mission to change the gender ratio in the restaurant industry by empowering female employees.” 

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