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Marketplacer Takes Another Step in Growth Strategy
April 15, 2021 GMT
SAN JOSE, Calif. (BUSINESS WIRE) Apr 15, 2021
Marketplacer, a global technology Platform as a Service (PaaS) company that builds successful and scalable online marketplaces, announces the acceleration of its growth strategy through a new funding round including Salesforce Ventures and closer alignment with Salesforce Commerce Cloud.
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In addition to a capital investment, Marketplacer is certified for the Salesforce partner marketplace, adding capability to Salesforce Commerce Cloud’s enterprise customers to sell third-party products through their Salesforce Commerce Cloud instance.
Marketplacer Takes Another Step in Growth Strategy
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Fast-growing e-commerce tech company Marketplacer has extended the size of its recent $20 million funding round by $5 million to bring on board Salesforce Ventures as an investor.
The pre-IPO company, which counts the likes of Myer, Petstock and Metcash as customers, enables businesses to create their own marketplaces, letting them sell more goods, without having to stock them.
Marketplacer co-founders Jason Wyatt and Sam Salter have raised an additional $5 million from Salesforce Ventures.
Guy Evans Photography
Speaking to
The Australian Financial Review, Marketplacer co-founder and executive chairman Jason Wyatt said taking on the capital from Salesforce Ventures was a strategic move by the business.