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It s time for Starbucks to rethink its strategy and accelerate the transition to reusable cups as the company is doing in Korea.
© Greenpeace
On April 6, Starbucks Coffee Korea announced it will phase out the use of disposable cups in its Korean-based cafes by 2025. This is
a first for the company whose environmental commitments have been primarily limited until now to promoting itself as an environmental friendly corporation.
Why this is an important step
The billions of throwaway cups used every day around the world are a significant source of plastic pollution. According to Starbucks itself, the company distributes about 6 billion disposable cups and mugs worldwide each year, most of which end up in landfills or in the environment. This change in direction represents an important step towards reducing the brand’s plastic footprint.