ComplexLand | Communication Arts : vimarsana.com

ComplexLand
This digital event by Jam3 and Complex Networks creates a virtual e-commerce world for brands and their fans to connect with each other.
Responses by William Chen, technical director; and Steffen Christansen, creative director, Jam3.
Background: Launched by Complex Networks, ComplexLand was a week-long virtual event running from December 7th to December 11th, 2020. A real-time, e-commerce-enabled, fully immersive digital experience, ComplexLand featured exclusive product drops, shopping, food, discussions, celebrity appearances and the full Complex Networks community. Seventy brands participated across the arenas of fashion, entertainment and media. Free to log onto, ComplexLand catered to a global audience obsessed with all things convergence culture to shop coveted brands and drops, explore a community of new and popular artists, hear from the people and performers shaping global culture, and discover what’s next democratizing the process globally.