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The company. but with that comes a lot of pressure because now i have their money and they expect us to deliver results. >> cheers. >> for the first of many tonight, cheers, gentlemen. salud. >> going to be pretty, man. >> yeah, can't wait to smoke it. >> me too. >> my name is nick brown. i earn high country healer in silverthorne. i was a senior pro football player and graduated with an economics degree and helped my father run his company and the recession hit of the we lost everything, i opened back in october of 2009 and just medical obviously at that point. and when everything went recrea...

>> treat it as a true manufacturing facility so it's not a bunch of stoners walking around high sitting on couches listening to led zeppelin. we did everything we do in a big business but happen to be in the marijuana industry and therefore people don't take us as seriously. >> there he is. >> hey, pete. >> my brother i describe as a mad scientist. >> we're still playing the roles we played as children. andy is kind of a leader. no nonsense, gets it done. peter is the dreamer, the inventor, the wild card and i'm the one keeping it all under control. >> you want to sit here, pete? >> yeah. >> y...

Long ago in the dark days of prohibition, 420 was code for smoking pot. that led to april 20th becoming a kind of holiday. marijuana day all over the world. in 2014, the faithful descended on the capital of marijuana america to celebrate the birth of a new era. >> did you get brownies yet? today is 4/0. we are ecstatic. the past couple of days have exceeded our expectations. this is through the roof sales record that i'm just shocked at the numbers. i was expecting really good news but these are really good numbers. we're good on change and everything over here? and then, of course, the amount...

Seven down, about 40 more to go. >> oh, boy. that will take us the rest of the afternoon. >> the banking crisis affects every transaction every day. but in one way it keeps things as they've always been, if you want some pot you hand over the cash. ♪ >> since our greenhouse is not operational right now we have to do wholesale and have to buy from other people, once we get our greenhouse up and running we can control our inventory and get it at a cheaper price. >> ready to check out the product. >> yeah, let's check it out. everything is hand trimmed, correct. >> everything is hand crippled. ...

Because i'm not good with opening them obviously. how many did you want? >> this is a huge investment. i mean at least seven figures to get started but i took everything i had, 401s, every bit of savings and dropped it in this believing it would be a huge return on my investment down the road. so right now unfortunately we are buying wholesale and profit margins aren't as great. not only that but the quality control. we're not able to control what we grow, what strains we have, how it's trimmed. that's something i'm really looking forward to make sure we have total control so our customers are...