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All right. you have michael, the founder and ceo of fabfitfun a subscription box company. then you have susan, who is the founder of frame bridge. both e-commerce companies. so they should have some great advice. >> yeah, can't wait. >> all right. good luck. >> thank you. hi. i'm alex. i'm the co-founder and ceo of olly. olly is an e-commerce company for pet food. we are direct to consumer, natural food. we are human edible, human grade quality. what we do that's different than any other pet food company is we custom tailor the plan and the recipe to the profile of your dog. people come to our...

Founder and ceo of fabfitfun, a successful subscription box company and susan tynan who is the founder of framebridge, both e-commerce companies ahead of you so they should have some great advice. >> can't wait to hear from them. >> good luck. >> thank you. >> hi. i'm alex douzet, i'm the cofounder and ceo of ollie. and ollie is an e-commerce company for pet food. we are direct-to-consumer, natural food. we are human edible, human grade quality, and what we do that's different than other pet food company is that we custom tailor the plan and the recipe to the profile of your dog. so people com...

>> all right. you have michael, he is the founder and ceo of the facet sun, a successful subscription box company, and susan, who is the founder of frame bridge. both e-commerce companies ahead of you with great advice. >> i can't wait. >> all right, good luck. >> thank you. >> hi. i'm alex, the co-founder and ceo of allie, and allie is an e-kmee e-commerce company for pet food, we are human edible, human great quality, and what we do that's difference than any pet food company, we custom tailor the plan and recipe to the dog. people come to our website, fill out a survey, tell us about the br...

You have michael broukhim the founder and ceo of fabfitfun, a successful prescription box company and susan tynan who is the founder of framebridge, both e-commerce companies ahead of you so they should have some great advice. >> can't wait to hear from them. >> good luck. >> thank you. >> hi. i'm alex douzet, i'm the cofounder and ceo of ollie. and ollie is an e-commerce company for pet food. we are direct-to-consumer, natural food. we are human edible, human grade quality, and what we do that's different than other pet food company is that we custom tailor the plan and the recipe to the prof...

That's 35,000 calories. the important thing to tell my patien patients, document how many calories you take in and try to keep track of it. >> you want to keep your activity level above the amount of calories that you're taking in as well. >> correct. that's the other flip of the coin, where you want to increase the amount of exercise and activity. every activity you do, you'll be burning calories. increase activity as well. >> so unfortunately, you have to eliminate one evil pleasure you say? >> trying to be fair and not being drastic is to say if you have one evil pleasure, whether it's choc...