Netflix's Service Change Won't Solve Their Problems
Who cares where cookies are going if we have rich, qualitative data that helps make media more addressable?
Source: adweek.com
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Make Way for Interest-Based Targeting
The loss of identity-based solutions is an opportunity for marketers.
Source: adweek.com
There Is More to a Flexible Workplace Than Meets the Eye
Studies show that companies are much better at developing flexible work options than at executing them.
Source: adweek.com
Getting Workers Into the Office With Incentives, Not Demands
How Shutterstock is reimagining in-person work.
Source: adweek.com
2022: Marketers vs. the Economy
How scarcity and higher prices can be an opportunity.
Source: adweek.com