APCON to sanction Sterling Bank for likening resurrection to Agege bread in Easter advert
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Sterling Bank under fire over 'distasteful' Agege bread Easter ad
The Advertising Practitioner Council of Nigeria (APCON) threatened to take necessary action to ensure that the bank is sanctioned.
Source: premiumtimesng.com
'Agege bread' Easter message: APCON to sanction Sterling Bank
APCON has said it would sanction Sterling Bank Plc, for exposing an ‘insensitive and provocative’ Easter advert.
Source: tribuneonlineng.com
Advertisers' Association, APCON, Nigerians Lambast Sterling Bank Over 'Distasteful' Easter Advert
An advert by the bank, with the copy text “Like Agege Bread, He Rose Again” had attracted the outrage of Nigerians who queried the rationale behind the advert.
Source: saharareporters.com