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The upcoming festive season could prove to be a landmark for India’s booming ecommerce sector, with the gross merchandise value (GMV) expected to go beyond Rs 5 lakh crore. What is fuelling this optimism?, , Magazine 21 Oct 2023
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During the year, Khurrana signed up with brands like Wakefit, Orange Health, Birla Brainiacs, Shopsy, Amazon Pay, Agoda, and Wai Wai. Apart from the new brands, he has been endorsing brands like Titan Eye, ICICI, Pine Labs, and Godrej Security Solutions, among others. Khurrana was the 14th most valued celebrity, with a brand value of roughly $50 million, according to the Celebrity Brand Valuation Report 2022 by risk advisory firm Kroll.
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Festival Season Sees Soaring Sales Offers Discounts