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New Data Examines The Impact Of Turning Off Facebook Ads [Podcast]
How did it affect advertisers, and moreover, how did it affect Facebook? According to a study by Forrester, only 7 of 42 companies who participated in their study reported that their revenue decreased in Q3 as compared to Q2 of 2020. The other 36 of those companies reported an increase in revenues during that same time. Advertisement These companies all participated in the Q3 2020 Facebook Ads Boycott. The impact of this boycott did not have much impact on Facebook, as they saw their revenue grow 10%, according to MarketingDive’s article. Google Ads’ Smart Shopping Campaigns May Offer Mor...
Source: searchenginejournal.com