Americans Rallying to Support Small Businesses This Holiday Season
Americans Rallying to Support Small Businesses This Holiday Season Americans Rallying to Support Small Businesses This Holiday Season American consumers are rallying to support small businesses this holiday season according the new research from Comcast Business which explores U.S. consumers shopping trends and behaviors amid the COVID-19 pandemic. The national survey of more than 1,000 consumers found that 46% are more likely to patronize local/small businesses this holiday season compared to previous years, driven primarily by a desire to give back to their communities (53%), while also be...