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Weikfield pushes custard and pasta products in first-ever brand campaign Share Via: The campaign, which has been conceived and executed by Grey Worldwide, includes two copies; one for custard and another for pasta. Weikfield Foods has unveiled its first-ever brand campaign for custard powder and pasta products. The campaign, which has been conceived and executed by Grey Worldwide, includes two copies; one for custard and another for pasta. “We have been adding joy to our consumers’ lives in India and abroad since 1956,” said D S Sachdeva, chief executive officer at Weikfield F...