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It is called dog tv. how this actually started and whether or not it could help your pet. watch. >> reporter: who would sit and watch three minutes of a dog running through a corn field. not ginger. look! it looks just like you. look! just like you. no wonder it's just like her. it's dog tv. the first television network for dogs has just gone national on directv. what's the target demo? >> wherever there's a dog who's home alone we feel this is the perfect babysitter. >> been there, done that. been there, done that. >> don't let your dog get lonely. dog tv. >> reporter: the creators say they d...

>> don't let your dog get lonely. dog tv. >> reporter: the creators said they did research, watching surveillance cameras set up in 38 apartments watching what dogs do. >> we learned dogs were not too happy with the barking noises. some of them got irritated and anxious. >> reporter: romeo gets so excited, his owners can't watch shows on tv. they've enhanced certain colors to make them more visible to dogs since canines don't see as many colors as humans. there are three types of programming, stimulation, relaxation and exposure to get dogs used to things like car rides and baby and thundersto...

Dogs do when they are alone and how they react to tv. >> we learned a lot of dogs were not happy with the barking noises. >> reporter: romeo, for instance gets so excited his owners can't watch shows on animal planet so dog tv features almost no barking and yus the occasional squeaky toy. they have enhanced certain colors to make them more visible to dogs. there are three types of doggy programming, stimulation, relaxation and exposure to get dogs used to things like car rides and babies and thunderstorms. dog tv costs $5 a month and at least your dog won't have to sit through erectile dysfunc...

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