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Building a lot. >> the trump international hotel and tower in soho is the site of my latest development. >> that's downtown new york city. there was also northern mexico. >> escape to a place that is close to home, yet a world away. >> just ten miles from the u.s. border trump is offering five star luxury to people who didn't think they could ever afford it. >> big windows, great fixtures, beautiful kitchens. >> i said, oh, my god, that's amazing, let's do it. >> sandra sapol of suburban san diego was immediately interested in the trump ocean resort in baja, mexico. a big reason, it didn't hav...

>> he's selling and building a lot. >> the trump international hotel and tower. is the site of my latest development. >> reporter: that's downtown new york city. there was also northern mexico. just ten miles from the u.s. border. trump is offering five star luxury to people who couldn't think they could ever afford. >> big windows. beautiful kitchen. >> that's amazing. let's do it. >> reporter: she was immediately interested in the trump ocean resort in mexico. a big reason, it didn't have a southern california price tag. >> we don't make that kind of money. we're pretty regular, normal peopl...

It's just reality tv. >> trump is a television star with the apprentice to promote him. >> you're fired. >> you're fired. >> and whatever he is selling. >> turned the name trump into the highest quality brand. >> trump seems to be selling and building a lot. >> the trump international hotel and tower in soho is the sight of my latest developer. >> that's downtown new york city. there was also northern mexico. >> escape to a place that's close to home, yet a world away. >> just ten miles from the u.s. border, trump is offering five star luxury to people that didn't think they could ever afford ...

Just ten miles from the u.s. border. trump is offering five star luxury to people who couldn't think they could ever afford. >> big windows. beautiful kitchen. >> that's amazing. let's do it. >> reporter: she was immediately interested in the trump ocean resort in mexico. a big reason, it didn't have a southern california price tag. >> we don't make that kind of money. we're pretty regular, normal people. so, you know, trump ocean baja resort. we met the lady who showed up brochures and a spa and pool. and a tennis court. it looked so beautiful. >> reporter: beautiful. and thought a great inve...

Details. >> for trump it's always been about business. his business. his brand. his properties. >> people ask me, what does trump stand for more than anything else, and if i used one word, it's always quality. big windows, great fixtures, beautiful kitchens. everything is going to be the best, and that's what it's all about. >> and it was trump, that property developer, who campaigns to be a republican presidential candidate, juggling his business and political ambitions which, inevitably, overlapped. but by how much is only now coming to light. his former lawyer revealing negotiations to buil...