Amazon.com, Inc. (NASDAQ:AMZN) - Startups Target Small Merchants On Amazon's Platform For Acquisition: FT
Share: A new trend is emerging in the investment space where startups raise capital to buy small e-commerce merchants, the Financial Times reports. What Happened: Startups like Thrasio, Heyday, Perch, SellerX, Boosted Commerce, Heroes, and Razor Group have raised roughly $1 billion in equity and debt capital to acquire independent e-commerce merchants, rolling up to build huge digital consumer-goods conglomerates. Independent merchants on Amazon.com, Inc (NASDAQ: AMZN) marketplace could cross more than $200 billion in revenue this year and thousands of them have revenues of more than $1...
Source: benzinga.com