Detailed text transcripts for TV channel - MSNBC - 20130604:10:48:00
And we're in the process and have already changed to. >> how do you get to likely voters? how do you nail down likely voters? was that an issue at all for you last fall? >> we think it was. keep in mind, i think obama won by about four points. the average poll said obama was going to win by one point. the whole industry had some things going on that were not right last fall. and hopefully we're helping to contribute to understand the whole industry. we've used a model for many years. we ask people questions, it's called boot strapping. your interest in the election, do you plan to vote, what's...