BAT's PR agency tried to bribe Bureau's Kenyan reporter — The Bureau of Investigative Journalism
BAT has parted company with the agency, Engage BCW, with immediate effect and is investigating the incident. Engage, which is affiliated with the UK-based advertising giant WPP, has suspended the employee involved pending the outcome of an internal investigation. There is no suggestion BAT had any involvement in the matter. In text messages, the employee asked Okoth, “what is your price?” for leaking the information and subsequently confirmed he was “serious”. They went on to say that the offer was part of a “media intelligence” gathering operation that would help them “manage t...