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Not so Sweet – Cadbury Bournville | Penang Web and Graphic Design Agency – GurlstudioPenang Web and Graphic Design Agency


Printing Process: Screen Printing, Foil Stamping
According to research, dark chocolate is one of the best sources of antioxidants on the planet. The antioxidants neutralise free radicals and prevent oxidative stress. The theme of this project is to promote dark chocolate consumption in India, where sweet is usually preferred over bitter.
This chocolate is a Bournville product variation for health conscious people and those who have dietary restrictions.
Another aspect we looked at was that most companies sell dark chocolate in the form of entire bars, it lacks portion control and therefore one feels tempted to finish the entire bar. This was solved by reshaping the chocolate as neapolitans. ....

Aastha Malhotra , Utkarsha Malkar , Trishala Parmar , School Of Design Innovation , Brown Kraft , Screen Printing , Creative Package Design , ஆஸ்த மல்ஹோத்ரா , திரிசலா பார்மர் , பள்ளி ஆஃப் வடிவமைப்பு கண்டுபிடிப்பு , பழுப்பு கிராஃப்ட் , திரை பிரிந்த்ிங் , படைப்பு ப்யாகேஜ் வடிவமைப்பு ,