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Sensitivity grows around Mother's Day marketing

TORONTO - Some Canadian companies are putting sensitivity ahead of sales in the run up to Mother's D...

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In nod to sensitivities, marketers adjust Mother's Day messaging | iNFOnews | Thompson-Okanagan's News Source

TORONTO - Some Canadian companies are putting sensitivity ahead of sales in the run up to Mother's Day in acknowledgment of customers who may be dealing with bereavement, estrangement or fertility issues.

Canada , Toronto , Ontario , Vancouver , British-columbia , Canadian , Mark-lee , Tara-deschamps , Laura-burget , Lillie-sun , Sarah-krafman , Joe-parenteau