E-commerce: Can Covid growth be sustained? [Business Africa]
Can covid growth in e-commerce be sustained? The African digital economy is expected to continue its exponential growth trend, according to the Oxford Business group. The pandemic led to widespread growth in e-commerce in sub-Saharan Africa. This growth offering has changed consumer habits. The coronavirus pandemic triggered an e-commerce boom in sub-Saharan Africa, alongside the rest of the world. With a global recovery under way, questions have been raised on how this growth can be sustained. E-commerce companies and platforms enjoyed a rise in activity and profits, while retailers that had...