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What things you are using. what times of day. where you are physically a treasure trove of information. >> as users pivoted from desk top to mobile technology in 2012, zuckerberg moved with them. >> in every product meeting he would ask what the mobile version of that product looked liked and if they weren't showing him that first he would stop the meeting until they could show him the mobile product. >> and key to the company's bottom line t placement off ads pivoted too. in the mobile version of facebook zuckerberg embedded 'tissing right into news feed. >> the web has issue with typically a...

At any point in over a decade. >> until recently, facebook long argued against federal regulation of its product. kara swisher an nbc news technology contributor says that way of thinking dapts back to zuckerberg's original corporate model. >> a saying they have they used to have plastered all over the wall there is which is move fast and break things think about that saying very hard and you understand a lot about facebook. >> coming up, the dorm room where it all began >> a socially awkward guy wanted to make a world where people communicated and lived and dated and socialized on the compute...

Raises another question. should a for profit american tech company get to decide what speech is acceptable all over the world? >> they are taking down accounts based on their own internal company rules and regulations. >> they can and do change the rule ls all the time as they see fit. and the question is whether we can really afford to let them make all the rules >> alex who left facebook in 2018, favors fundamentally reforming the way news feed operates. >> i think for too long facebook treated the issues as communication public policy issues and not core product issues. if you really want t...

Perfect pairing for mark because he was the product centric visionary. it is difficult to imagine facebook without one or the other. >> sandberg began building the ad platform that would transform facebook at the time the company lacked the data it needed to steer the right ads to the right people. sandberg oversaw the creation of new software to follow users as they surf the web. >> even when you are not logged in you may visit a website with a facebook icon or like button on it. these icons that link back are also a way facebook can track you across the web even when you are not on the websi...