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The white collar work force, less than 5% now use computers mostly because of their complexity. macintosh is designed for simplicity, using a palm-sized unit called a mouse. >> it was the first time a machine was personal, it was simple, it was friendly. >> it took the computer out of the exclusive domain of geeks and nerds and people who had memorized those commands and put it on the desk of everybody, untrained non-technical people. >> stores around the country put them on sale today and analysts say it's a good bet that macintosh could soon be the biggest apple of the industry's eye. >> it'...

Macintosh is designed for simplicity. using a palm-sized unit called a mouse. >> it was the first time that a machine was personal, it was simple, it was friendly. >> it took the computer out of the exclusive domain of geeks and nerds and people who had memorized the commands and put it on the desk of everybody. untrained, nontechnical people. >> stores around the country put them on sale today, and analysts say it's a good bet that macintosh could soon be the biggest apple of the industry's eye. >> it's got its best years ahead of it, eventually i want to be able to carry my mac around with m...

Mouse. >> it was the first time that a machine was personal, it was simple, it was friendly. >> it took the computer out of the exclusive domain of geeks and nerds and people who had memorized the commands and put it on the desk of everybody. untrained, nontechnical people. >> stores around the country put them on sale today, and analysts say it's a good bet that macintosh could soon be the biggest apple of the industry's eye. >> it's got its best years ahead of it, eventually i want to be able to carry my mac around with me, walk around with it in my pocket. >> pocket computer? >> yes. >> you...

Using a palm-sized unit called a mouse. >> it was the first time that a machine was personal, it was simple, it was friendly. >> it took the computer out of the exclusive domain of geeks and nerds and people who had memorized the commands and put it on the desk of everybody. untrained, nontechnical people. >> stores around the country put them on sale today, and analysts say it's a good bet that macintosh could soon be the biggest apple of the industry's eye. >> it's got its best years ahead of it, eventually i want to be able to carry my mac around with me, walk around with it in my pocket. >...

Circuit boards. so the closer together elements on a chip are, the faster the motion of signals between them. >> there was something called moore's law, named for gordon moore, one of the engineers who worked at intel. basically an observation computer engineers are getting to the point where they can essentially double the computing power of a computer chip every 18 months or so. >> and this is what really made the power of computers explode in the 1980s. because every 18 months, these things were getting twice as good. >> you could get the whole computer on a chip. it was less expensive to m...