How to use heatmaps to level up your content marketing game
How to use heatmaps to level up your content marketing game How to use heatmaps to level up your content marketing game Heatmaps help you uncover less effective content and redesign it to improve the overall performance of your marketing campaigns. Author Categories They were introduced by Cormac Kinney, the software maker, to help traders beat the market. Today, marketers use heatmaps to visualize users’ behavior on content and improve their content marketing accordingly. If you are on the digital marketing scene, you’ve probably already heard of heatmaps. They are a great tool for m...
Source: searchenginewatch.com