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Companies hope that by making price increases hard to see, they can escape notice and avoid a customer backlash

Your kids need you. >> i already said good-bye to my kids. >> the chase eventually ended in the driveway of simpson's brentwood mansion where he surrendered after a brief standoff. cameras followed him to the police station where journalists watched from a distance as copped booked him before handing out his mug shot. it was the first day of what would become a year's long media circus. >> no matter which way hertz decides to go with simpson, they may not avoid customer backlash. >> the latest nightmare for the family of nicole brown simpson. >> this is one of the reporters that covered the tr...

October. chinese officials insist they comply with those u.n. sanctions. next, a major announcement from apple tonight, after admitting some iphone batteries slowed down without their customers' knowledge. the company facing multiple lawsuits because of it. and tonight, apple is apologizing, and revealing plans, they say, will make it right. here's abc's senior national correspondent matt gutman. >> reporter: tonight, apple with that rare apology, following a surge of customer backlash and multiple class action suits. the company saying, "we know that some of you feel apple has let you down....

Shareholders during outbreaks of e doe lie. starbucks decision to hire thousands of refugees may be hurting the brand according to credit analysts who decided customer-backlash and giving the company a hold rating. that's it from cnbc, first in business worldwide. healthy, free, the world before me, the long brown path before me leading wherever i choose. the east and the west are mine. the north and the south are mine. all seems beautiful to me. i'm raph. my name is anne. i'm one of the real live attorneys you can talk to through legalzoom. don't let unanswered legal questions hold you up, be...

Announcement by the president put the stocks on track. futures higher this morning. stocks in europe are rising. shares in asia with gains overnight. six weeks in the trading year. nasdaq up 5%. the biggest winner of the three. dow up more than 2%. verizon bringing back something customers used to love. i'm not talking about the motorola razr. unlimited data plans. >> can you get them to bring back the razr? >> no. customers can switch for $80 a month. that covers one line. the account must be on auto pay and paperless billing. it scrapped the plan in 2011 despite customer backlash. this sho...