Page 4 - Da Lot News Today : Breaking News, Live Updates & Top Stories | Vimarsana

Colleen and paul are with us once again. first a question about diversifying your business. >> how does a small business owner decide whether or not to pursue -- to deviate from the business plan and add additional avenues of revenue or business? >> here's the thing. you've got to stay focused on your core business. that's the most important thing. there's a lot of distractions that might help you. on the other hand, your business needs to be constantly evolving. so these new ideas, one of them you're going to spurn into and start following or the business is going to be steered in that direct...

>> thanks, j.j. in 1970, paul took out a $5,000 loan. with it he owned a tiny copy shop near the university of santa barbara in california. he called it kinko's based on his college nickname inspired by his then curly hair. when he left the company in 2000 after selling it to fedex, there were over 1100 stores worldwide with millions of dollars in revenue. in today's learning from the pros, we talk about why retail is detail and why you may want to keep your office door shut. >> being in the business or on the business, it's the same as being in life or on life. how many of us really separat...

Any ideas. >> i was going to say one of the things we caution people against is naming the business after themselves. i know actually i think you've done that. >> i'll comment on that in a second. >> because that can be a problem. a lot of people especially when they become consultants they don't know what else to name the business and name it after myself. as the business starts to grow it's harder to get potential clients and customers to know what your business is about if it's just your name. also, if you want to get to the point where you want to step back one day or retire or sell it, it...

Online. >> at first glance, this might appear a bit like a traditional multilevel marketing business but this is a far cry from mary kay. >> obviously, we want them to sell, but there's no punishment -- there's no time line for getting to your number of sales. >> knowing that there's no buy-in or kit that you have to purchase, knowing that you have no training or development you need to go through other than using the product yourself and seeing what you like about it and sharing that with others, it's really a win/win for anybody looking for an online business. >> she is one of plum life's 18...