HKTB steps up various promotions to drive tourism recovery
The Hong Kong Tourism Board (HKTB) held its annual Tourism Update event online on 18 May, discussing tourism trends and sharing details of the HKTB’s latest ...
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The Hong Kong Tourism Board (HKTB) held its annual Tourism Update event online on 18 May, discussing tourism trends and sharing details of the HKTB’s latest ...
HONG KONG, 16 March 2021: The Hong Kong Tourism Board (HKTB) announced flexible short to long-term strategies to prepare for the return of high-yield visitors at the weekend. “Despite the start of vaccinations against Covid-19 worldwide, the pandemic situation remains volatile and unpredictable,” said HKTB executive director Dane Cheng. “We consider it unlikely Hong Kong will see a full resumption of cross-border travel in the next three to six months. However, we do expect it to be possible for Hong Kong to welcome tourists from selected markets.” “In formulating our strategies for...
Share: The Hong Kong Tourism Board (HKTB) has shared its short-, medium- and long-term strategies to prepare for the return of tourists, attract high-yield visitors and drive the sustainable growth of the tourism industry. HKTB executive director Dane Cheng in a press statement said, “We consider it unlikely Hong Kong will see a full resumption of cross-border travel in the next three to six months; however, we do expect it to be possible for Hong Kong to welcome tourists from selected markets.” He added that, in formulating the strategies for 2021 and 2022, the HKTB “saw a...
The Hong Kong Tourism Board (HKTB) announced a series of flexible short-term and medium-to-long-term strategies to prepare for the return of tourists, attract high-yield visitors, and drive the sustainable growth of the tourism industry.
/ Posted on 10 March, 2021 12:55 The Hong Kong Tourism Board (HKTB) has committed HK$1.138 billion (US$146.6 million) to a series of short-term, as well as medium- to long-term plans, over the next financial year to prepare for the recovery of tourism and the resumption of international travel. The short-term strategy will focus on encouraging back international visitors to Hong Kong as soon as possible. When borders reopen and global travel resumes, HKTB will launch Open House Hong Kong, a campaign designed to restore visitor arrivals through tactical offers and exclusive experiences. HKTB w...