Detailed text transcripts for TV channel - DW - 20180107:19:09:00
Football into a sustainable brand it's a massive business not just for the players. it's. big clubs don't just pay the player for his contribution on the pitch it's also for his marketing value so it's also about whether the player can help sell more jerseys and merchandise maybe attract new sponsors to the club and. crossing the t.'s and. in germany told us is one of the biggest names in social media aside from posting it. sports and his private life he uses his accounts to promote social causes. low profile pros like daniel bio also use it to build their brand eighty five percent of bundesli...