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Disney unveils 'Magic Words': A game-changer in personalised streaming ads, know how it works

Disney is launching an innovative advertising tool called Disney's Magic Words that uses AI and machine learning to analyze scenes in movies and TV shows, allowing advertisers to target specific scenes or moods within content for personalized messaging.

Joe-earley , Nirmala-sitharaman , Bob-iger , Rita-ferro , Disney , Magic-words , Horizon-media , Publicis-media , Finance-minister-nirmala-sitharaman , Ai , Disneys-magic-words , Disney-magic-words

dentsu SG's CXM group MD Prantik Mazumdar steps down

Prantik Mazumdar, managing director, CXM Group at Dentsu International, has stepped down after five years in the role.

Boston , Massachusetts , United-states , National-university-of-singapore , Singapore-general- , Singapore , Philippines , Brunei , Indonesia , Awadesh-madhogaria , Prantik-mazumdar , Asia-pacific

BharatBenz appoints Dentsu as its integrated communication partner

Dentsu Creative and dentsu X to handle the brand's creative and media duties respectively.

India , Indrajeet-mookerjee , Siddharth-kirtane , Dentsu-creative , Daimler-india-commercial-vehicles , Daimler-truck , Daimler-india-commercial , Dentsu , Bharat-benz , Dentsu-x ,

Dentsu Communications steals the limelight as the 'Most Effective Agency of the Year' Title at the Effie Awards Sri Lanka 2023' - Press Releases

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Sri-lanka , Sri-lankan , Neela-marikkar , Mullen-lowe , Mohenesh-chamith-buthgumwa , Sri-lankan-agency , Most-effective-agency-of-the-year-title , Dentsu-communications , Dentsu-grant-group , Most-effective-agency-of-the-year , Most-effective-agency , Year-title

Dentsu announces partnership with 'Girl Up' in commitment to advance gender justice worldwide

Dentsu announces partnership with 'Girl Up' in commitment to advance gender justice worldwide
webwire.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from webwire.com Daily Mail and Mail on Sunday newspapers.

Japan , London , City-of , United-kingdom , Japanese , Pauline-miller , Melissa-kilby , United-nations-foundation , Girl-up- , United-kingdom-summit , Chief-equity-officer , Press-release-image

dentsu EMEA Names André Andrade as CEO

Little Black Book, Since 2004, André has served as CEO, dentsu Portugal, CEO of dentsu Spain and Portugal

Spain , Portugal , Hiroshi-igarashi , Dentsu-group-inc , Middle-east , Giulio-malegori , Sub-saharan-africa , Dentsu-emea-names-andré-andrade-as-ceo , Dentsu , Undefined , London , K

Dentsu unveils the media trends set to shape 2024

Dentsu releases its annual media trends report, titled: The Pace of Progress: dentsu 2024 Media Trends. Created by gathering insights from its specialists within Carat, dentsu X and iProspect globally, the new dentsu report highlights ten key catalysts of change within the media industry which are most likely to set the pace of progress for brands around the world., , , , With over 40 pages of in-depth commentary, dentsu 2024 Media Trends extrapolates how Generative AI will be best us...

Peter-huijboom , Global-media-client-survey , Leveraging-generative , Media-client-survey , Press-release-image , Dentsu , Eleases , Nnual , Edia , Rends , Eport , Itled

Dentsu, Ogilvy, Omnicom and IPG among those under spotlight for fossil fuel contracts

This week, advertising industry campaign group Clean Creatives released research that uncovered 500 fossil fuel contracts from 294 different advertising and PR agencies from 2022 and 2023. The report named major agencies such as Dentsu, Edelman, Ogilvy, Havas, Omnicom, Interpublic Group (IPG) and

Singapore , Saudi-arabia , United-states , New-york , Thailand , Paris , France-general- , France , Saudi , American , Nayantara-dutta , Olivia-macdonald

dentsu picks new chief strategy officer of clients and solutions

Dentsu has appointed Clay Schouest as chief strategy officer of client and solutions in the APAC region in what is a newly created role. Clay will lead the strategy and vision for dentsu’s client portfolio, building integrated, end-to-end solutions that deliver client revenue growth, profitability

New-york , United-states , China , Shanghai , Amsterdam , Noord-holland , Netherlands , London , City-of , United-kingdom , Singapore , Prerna-mehrotra

Shweta Khosla and Punit Singh join dentsu

Shweta Khosla and Punit Singh join dentsu

India , Wunderman-thompson , Lowe-lintas , Jyoti-mahendru , Shweta-khosla , Sangeeta-barde , Sumeer-mathur , Punit-singh , Article-campaign-india-team-share , Campaign-india-team-share , Dentsu-creative , Modern-creativity